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Hylete is a direct-to-consumer brand that creates premium performance athletic apparel – built for the modern athlete and priced for everyday use. What started with one training short in 2012 has grown into an extensive line of men’s and women’s apparel, backpacks, and the first Hylete cross-training shoe.


Hylete was looking for a solid, scalable cloud delivery solution that would ensure 100% uptime for their online storefront (, while providing visibility into their infrastructure, server performance, errors, code issues, etc. and greater levels of control. Their previous hosting solution was a “black box” in this regard. Hylete was also looking for an extension to their technology team, one with proven ecommerce and infrastructure expertise.

#1 Challenge

Need for better visibility

Rescued from

Managed hosting


Webscale provides Hylete with:

  • Stable, secure, and scalable cloud delivery infrastructure, while allowing them to retain complete control of their AWS account.
  • Unlimited, real-time, and predictive auto-scaling, capable of forecasting traffic surges and scaling ahead of demand automatically, ensuring 100% uptime, at all times.
  • 24×7 proactive support by an award-winning team of certified cloud and ecommerce experts.
  • End-to-end, real-time visibility into their cloud delivery infrastructure, site traffic, and user experience.

“When we do a flash sale or big promotion, I’m not worried about the site going down at all.”

Scott Kennerly, VP of Technology and Operations,



Control and Better Visibility

Webscale’s portal gives Hylete unprecedented visibility into their site’s infrastructure, code changes, and traffic, with self-service capabilities.


Cloud Certifications

Hylete has access to Webscale’s team of cloud and ecommerce experts, with 50+ cloud accreditations and certifications.



Hylete’s infrastructure auto-scales to cater to traffic spikes, enabling them to execute flash sales/promotions without downtime.


Proactive Support

Webscale’s proactive support team offers Hylete peace of mind during issues, with unmatched cloud and ecommerce expertise.

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Schedule a 15-minute call with one of our ecommerce specialists