Case Study – Shinola

Shinola decided that their in-house development team needed to focus on application development and offload cloud delivery responsibilities to a service provider with deep Magento expertise.

Shinola was introduced to Webscale’s bundled cloud delivery offering, with which they could optimize cost and drive efficiencies as it could replace many of the services they were paying for separately with DIY hosting on AWS. These included a web application firewall, edge caching, and CDN. Webscale also offered Shinola greater freedom with deep observability and control over their environment.

Shinola has deployed Webscale Enterprise with hosting on AWS with Webscale CloudEDGE Security and Webscale CloudEDGE Application Testing as add-on solutions. The Magento 2 site went live on Webscale in early 2020.

In addition to greater flexibility, lower cost, and Magento expertise, Shinola also selected Webscale for its predictive auto-scaling and 360-degree security. When Shinola was self-hosting, running a promotion meant the developer team had to coordinate with multiple stakeholders to ensure the infrastructure scaled up to meet the surge in traffic. It was manual, exhaustive and failed to deliver at times. With Webscale’s technology stack scaling is fast, predictive and automated, ensuring consistent performance even when there are thousands of concurrent users on the site.

Security was always a concern while self-hosting, though Shinola has never had a major attack. Timely implementation of patches and upgrades and ensuring compliance always was also equally taxing for the in-house team. With Webscale’s security blanket, credit card and gift card testing incidents and other threats are no longer a concern because security protocols are in place to constantly monitor, detect and defend against attacks through Web Controls and the Webscale Portal.

Webscale also takes care of the timely implementation of patches and upgrades to ensure 100% PCI-compliance.