Case Study – Skinit

Skinit is the industry leader in personalized and branded products for electronic devices. The company creates high quality cases and skins to protect smartphones, gaming devices, tablets, laptops, audio devices, and more, and serves brands including the NFL, MLB, NBA, Marvel, and Hello Kitty.

Industry

Consumer Electronics

Platform

Challenges

Skinit has 3 – 5 million SKUs in its existing ecommerce catalog, spanning thousands of categories. The company also manages 10 – 15 storefronts for its Fortune 500 customers. Skinit.com required a cloud delivery infrastructure that could rapidly scale to cater to huge traffic spikes caused by marketing email blasts or other kinds of promotional activities, especially during the Holiday Season. They didn’t want to settle for anything less than 100% uptime.

#1 Challenge

Need for better scalability

Rescued from

Managed hosting

Solution

Webscale provides Skinit with:

Stable, secure, and rapidly scalable cloud delivery infrastructure, without the prior overhead of designing, implementing, and managing it.
Unlimited, real-time, and predictive auto-scaling, capable of forecasting traffic surges and scaling ahead of demand automatically, ensuring 100% uptime and fast page loads, at all times.
24×7 proactive support by an award-winning team of certified cloud and ecommerce experts.
End-to-end, real-time visibility into their hosting infrastructure, site traffic, and user experience.

“With Webscale, the scaling was so efficient during a promotion, we processed close to 100,000 checkouts in a day.”

Anand Dixit
Vice President of Technology
Skinit

Results

100%

Focus on the Business

Webscale frees up Skinit’s team, so they can focus on the business versus infrastructure maintenance and management.

100K+

Checkouts With No Drop-offs

In a recent promotion, Skinit.com supported 100K+ checkouts in a day with 0% drop-offs by scaling out 20 – 30 additional servers.

100%

Uptime

Skinit’s storefronts experience 100% uptime and fast load speeds, catering to large traffic spikes caused by marketing email blasts.

24X7

Proactive Support

Webscale offers Skinit complete visibility and control over the infrastructure through an intuitive portal as well as 24 x 7 x 365 support.

More Case Studies

Webscale’s automation-led end-to-end website performance optimization offers Metal Mafia blazing-fast web performance.

Moved away from DIY cloud hosting to fully managed cloud delivery from Webscale.

Relied on Webscale to be their extended IT team during the M2 re-platforming project and beyond.

Re-platformed to M2 and moved from self-hosting on AWS to fully managed cloud delivery by Webscale.

Trusts Webscale’s auto-scaling to ensure high traffic events, like new title launches, are seamless.

Reports smooth buying experience for their customers whatever the traffic and deep observability allowing to respond in real-time.
Read More

Ensures peak traffic movie release events are managed flawlessly thanks to timely support and auto-scaling technology from Webscale.
Read More

Enjoys limitless scalability, timely support round the clock and rational infrastructure cost whatever the growth in business.
Read More

Ensures 100% uptime with Webscale’s auto-scaling platform and renewed focus on the business with award-winning DevSecOps support.
Read More

Trusts Webscale for site speed and bullet-proof security for their B2B storefronts in the US and EU markets.
Read More

Reports significant improvement in website performance, and Core Web Vitals scores with the Webscale CloudEDGE CDN
Read More

Enjoys blazing-fast page speed, comprehensive security and rapid expert support like never before.
Read More

Benefits from total visibility into infrastructure and traffic offered by the Webscale Portal, and expert 24×7 DevSecOps support.
Read More

Relies on Webscale for predictive auto-scaling, secure hosting, superfast page performance and round the clock support.
Read More

Registers consistent growth in business thanks to Webscale’s highly defined DevOps workflows, Magento expertise and secure fully managed cloud delivery.
Read More

Enjoys substantial improvement in site speed and rapid support with deep visibility to identify and resolve issues on a timely basis.
Read More

Leverages Webscale’s support team of cloud and ecommerce experts to act as their extended DevOps team.
Read More

Went from opaque deployments and unexpected downtime to complete visibility and control over code release and high availability.
Read More

Achieves zero downtime Black Friday/Cyber Monday events two years in a row thanks to predictive auto-scaling by Webscale.
Read More

Benefits from cloud infrastructure that uses automation to scale and cater to large traffic spikes, ensuring availability.
Read More

Benefits from cloud infrastructure that uses automation to scale and cater to traffic spikes triggered by viral events, ensuring zero site outages.
Read More