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Most store owners assume that when sales increase, operational costs are going to rise proportionally (or even stabilize). The expectation is that growth brings efficiency, and it should. But on...

E-commerce is facing a significant shift. Third-party cookies were once the foundation of digital targeting efforts, but they're starting to disappear. Meanwhile, customer expectations for personalized shopping experiences are higher...

Most e-commerce merchants only discover issues with their sites after they've already lost customers. A checkout process that breaks in response to traffic, a product page that loads too slowly,...