The Webscale Blog

Both live in a chat widget. Both answer questions. But one is built to deflect. The other is built to sell. Here is how to tell them apart — and...

Recommendation engines are getting smarter. The widget — the passive row of 'You might also like' products sitting below the fold on your product pages — is still the wrong...

Shoppers sometimes need a bit of guidance when deciding what to buy. They may not know which accessory will meet their needs, for example, or whether a higher-end option is...

Shoppers don't usually reach a site with a clear idea of what they want. Many click on a product that seems interesting, then spend time exploring different options. Some compare several items...

AI agents are already completing purchases inside Google and ChatGPT. Here's the practical merchant checklist for preparing your store for AI-mediated commerce.

Replacing Constructor.io? Webscale's AI Shopping Assistant goes beyond search optimization. It replaces the keyword model with conversational product discovery.

Gorgias is a helpdesk. If your shoppers are abandoning before they reach your agents, a different helpdesk won't fix it. See what Webscale's AI Shopping Assistant does instead.

Nosto infers from behavior. For B2B buyers, gift shoppers, and first-time visitors, inference misses. See what infrastructure-native conversational discovery does instead.

Switching from Algolia? Most merchants replace it with another search engine. For Adobe Commerce, Magento, and Shopware merchants, there's a fundamentally different option.